Facebook has added a new button for shopping on Whatsapp worldwide so that users can see listings of products available and buy them right from a chat. This new addition will allow people to discover people’s business, for them to know what goods and services it offers.
Before now, users had to click into the business’ profile to look for the business catalog. “However now, when you see the shopping button, resembling a storefront logo, they will instantly know the business has a catalog so they can look through products and initiate a chat on an item they see with just a tap,” the company revealed.
This new addition will allow business products discovered to increase sales. Over 175 million people chat up a WhatsApp Business account daily, and over 40 million people look at a business’ catalog every month.
The new shopping button is now rolling out all over the world and will replace the voice call button. “Over time WhatsApp will allow users to include items to a cart and took it out, the company said last month.
In other news, Facebook will begin to charge companies or business owners using WhatsApp Business as it allows users to look out for available goods before making purchases within the chat. Some 50 million businesses message a WhatsApp Business account every day and this move will facilitate WhatsApp to maintain the building of a business of its own whilst providing and expanding free end-to-end encrypted text, voice, and video calling for over 2 billion users.
We love to hear from you, please comment and share.
